Suzy Research Cloud is an end-to-end consumer insights platform that integrates quant, qual, and high quality audiences into a single connected research cloud.
Suzy had a unique campaign in mind, they wanted to recruit panel for variety of surveys they do, also they wanted proof-reading of results from panel survey to actual audience to provide unique preposition to their+ clients.
panel recruitment
collect phone or email within ads
no incentive bias
Brand lift survey ads was build for completing the objective of Suzy recruiting panel and 1click survey ads was created to serve proof-reading of results they generated with panel survey.
They also collected emails of interested audience who would like to participate again in this type of surveys.