Gain valuable insights into your brand's performance with our comprehensive Brand Intelligence Report. Our quarterly package tracks various factors, including perception, sentiment, competitive position, and ad effectiveness, providing you with actionable data to optimize your marketing strategies. This report ensures you have the information you need to make informed decisions and drive your brand & its marketing forward.
Drive constant brand intelligence
generate contextual insights across ad journey
Creative score
It measures quality of image(s) and copy used in your ad. The score is based on how compelling is the message and corresponding images compared to the industry standard.
Purchase intent score
It measures the extent to which customers are willing and inclined to buy a product or service from you.
Competitive score
Measures how your ad is performing when compared to your competitors.
Ad recall score
Gives an estimated score of how likely it is for people to remeber your ad / message.
Conversion score
Measures likelihood of user performing the desired call to action (CTA) and compares it with the industry standard.
Awareness score
Gives you the measure of your brand's awareness among your target audience.
Comprehensive analysis
Our report provides a holistic view of your brand's performance across various factors, including perception, sentiment, competitive position, and ad measurement.
Actionable insights
Our recommendations are designed to be actionable, empowering you to make informed decisions, optimize your marketing efforts and drive business growth.
Customized solutions
We understand that every brand is unique. Our team works closely with you to customize the report according to your specific requirements and objectives.
Constant monitoring
With monthly, bi-monthly or quarterly tracking, you can monitor changes over time and adapt your strategies accordingly. Ensure that your brand's performance is accurately tracked and measured.
Brand intelligence report
Constant brand monitoring across campaigns
Generate contextual insights across ad journey across all campaigns.
Keep a monthly or quarterly tab on consumer sentiments and behaviour towards your brand.
Tracking parameters:
Consumer IntelligenceBrand
IntelligenceMarket IntelligenceCreative
scorePurchase intent scoreAd
recall
/ Awareness
scoreConversion
scoreCompetitive scoreLoyalty
scoreNPS
Crowdsource
Responses
Delivered within
72 Hours
REAL-TIME MONITORING
Access to up-to-date information and insights to inform decision-making in real-time.
BRAND PERFORMANCE ANALYSIS
An in-depth examination of various metrics related to brand health, including awareness, perception, sentiment, and loyalty.
Use cases for advertisers, agencies, publishers & ad platforms
Answer critical questions like:
- How can I turn ad interactions into real-time audience insights for smarter marketing?
- How does zero-party data from in-ad engagement help refine my targeting strategy?
- How can I track consumer sentiment and brand perception in real-time?
- How do I benchmark my brand performance against competitors?
- How can I use AI-driven insights to optimize my messaging and creative strategies?
Make a commitment to your brand with OpinionAds
Don't rely on guesswork when it comes to understanding your brand's performance. Harness the power of data-driven insights with our Brand Intelligence Report and elevate your brand to new heights.
Augusto Romano,
Digo Hispanic Media
OpinionAds is a trusted partner in Ad effectiveness measurement delivering valuable insights for our clients. They enable us to bring performance focus in all ad campaigns.
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Frequently asked questions
How often should I take brand intelligence report from OpinionAds?
We suggest quarterly for better measurement of creative scores that will help you drive constant brand intelligence.
What kind of results can I expect from a brand intelligence report?
Brand performance metrics, audience profiling and micro segmentation.
How does OpinionAds handle data collection and analysis?
OpinionAds collects crowdsourced data directly from your target audience through integrated surveys. This data is can be transferred to your DSP in real-time, providing you with valuable insights that can be used to fine-tune your campaigns for optimal performance.
How long does it take to create an ad with OpinionAds?
The ad creation process with OpinionAds typically takes upto 24 hours.
How is the collected data used for targeting and retargeting?
The data collected from surveys is used to create precise micro-audiences. This allows for highly targeted retargeting campaigns, ensuring your ads reach the right people at the right time, maximizing the impact and efficiency of your marketing efforts.
Can't find your answer?
Feel free to reach out to our support team if you have any more questions or need further assistance.
