Interactive display ads are a great way to engage with potential customers and increase brand awareness. Here are five creative ideas for interactive display ads that you can use to capture the attention of your target audience.
1. Interactive Product Demos: Create an interactive display ad that allows users to explore your product features in a fun and engaging way. For example, a makeup brand could create an interactive ad that lets users try on virtual makeup looks or a furniture company could let users drag and drop furniture items to create their own custom room designs.
2. Mini Games: Create a mini-game within your display ad to entertain users and keep them engaged with your brand. For example, a car brand could create a racing game within their ad, or a snack brand could create a puzzle game where users have to match different snack flavors.
3. Interactive Videos:Use video to tell your brand story or showcase your product features, but make it interactive by allowing users to click on different elements within the video to learn more or engage with your brand in some way.
4. Augmented Reality (AR) Ads:AR is becoming more popular and is a great way to create an immersive experience for users. Create an AR display ad that allows users to see how your product would look in their own environment or create an interactive experience that allows users to explore your brand in a unique way.
5. Interactive Polls: Create an interactive poll within your display ad to engage users and gather insights about their preferences. For example, a clothing brand could ask users to vote on which color they prefer for a new collection, or a food brand could ask users which flavor they like best.
By creating interactive display ads, you can capture the attention of potential customers and create a memorable brand experience that will leave a lasting impression.